1. Who We Are
This Privacy Policy is issued by 77pak ("we", "us", "our", "the Platform"). 77pak operates an online casino and sports betting platform accessible at https://77pak.app, providing services to adult players in Pakistan and other permitted jurisdictions. 77pak acts as the data controller in respect of the personal information it processes about registered users and visitors to the platform.
This policy governs all personal data collected through the 77pak website, account registration process, payment systems, customer support interactions, and any other means through which you provide information to 77pak. This policy should be read alongside the Terms & Conditions and the Responsible Gaming Policy.
2. Personal Data We Collect
2.1 Information You Provide Directly
When you register an account with 77pak, we collect the information you submit in the registration form, including:
- Full legal name as it appears on your government-issued identification.
- Date of birth (required to verify you are aged 18 or above).
- Pakistani mobile number used for account registration and OTP verification.
- Email address (if provided during registration or contact).
- Residential address and city (Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, or other).
- CNIC number and identity document images, collected during KYC verification.
- Payment method details (mobile wallet identifiers, bank account numbers) sufficient to process deposits and withdrawals.
2.2 Information Collected Automatically
When you access the 77pak platform, certain technical information is collected automatically through the operation of the website and our servers:
- IP address and general geolocation derived from it.
- Device type, operating system, and browser version.
- Session duration, pages visited, and navigation patterns within the platform.
- Betting and gaming activity records, including stakes placed, games played, and outcomes.
- Login timestamps and access logs.
- Cookie and local storage data (see Section 6 below).
2.3 Information from Third Parties
In connection with KYC verification and fraud prevention, 77pak may receive information about you from identity verification service providers, payment processors, and fraud detection agencies. This information is used solely to verify your identity and protect the security of the platform and your account.
3. How 77pak Uses Your Personal Data
77pak uses the personal data it collects for the following purposes:
- Account Management: To create, maintain, and administer your 77pak account, including processing login requests and account changes.
- Identity Verification: To verify your age (18+), identity, and eligibility to use the platform in accordance with our legal and regulatory obligations.
- Payment Processing: To process PKR deposits via JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, and other accepted methods, and to process withdrawal requests to your registered payment methods.
- Platform Operation: To deliver the betting, casino, and gaming services you request, record bet placements, settle wagers, and maintain accurate account balances.
- Customer Support: To respond to your support queries, handle complaints, and resolve account issues.
- Responsible Gaming: To monitor your gaming activity for signs of problem gambling behaviour, enforce deposit limits and self-exclusion orders, and provide player protection tools.
- Fraud Prevention & Security: To detect, investigate, and prevent fraudulent transactions, money laundering, and other illegal or prohibited activity on the platform.
- Legal Compliance: To meet our obligations under applicable licensing requirements, anti-money laundering regulations, and other applicable laws.
- Platform Improvement: To analyse aggregate, anonymised usage patterns and improve the functionality, performance, and content of the 77pak platform.
- Communications: To send you transactional communications relating to your account, including deposit confirmations, withdrawal updates, and security alerts. Promotional communications are sent only where you have consented or where we have a legitimate interest basis.
4. Legal Basis for Processing
77pak processes your personal data on the following legal bases:
- Contractual Necessity: Processing required to perform our contract with you, including account management, payment processing, bet settlement, and customer support.
- Legal Obligation: Processing required to comply with applicable laws, including KYC/AML requirements, age verification obligations, and regulatory reporting.
- Legitimate Interests: Processing for fraud prevention, platform security, responsible gaming monitoring, and improving our services, where our interests are not overridden by your rights.
- Consent: Where you have given explicit consent, such as for receiving promotional communications. You may withdraw consent at any time by contacting support.
5. Sharing Your Personal Data
77pak does not sell, rent, or trade your personal information to any third party. We share your personal data only in the following limited circumstances:
5.1 Service Providers
We share data with carefully selected third-party service providers who assist us in operating the platform, including payment processors (JazzCash, Easypaisa, and banking partners), identity verification providers, cloud hosting and infrastructure providers, and customer support systems. These providers are contractually required to process your data only on our instructions and in accordance with applicable data protection standards.
5.2 Regulatory and Law Enforcement
We may disclose personal data to regulators, licensing authorities, law enforcement agencies, and courts where we are legally required to do so, or where disclosure is necessary to prevent or detect crime.
5.3 Business Transfers
In the event of a merger, acquisition, or transfer of all or part of 77pak's business, your personal data may be transferred as part of that transaction. We will notify affected players where required by applicable law.
Important: 77pak will never sell your personal data to advertisers, data brokers, or marketing companies. This is an unconditional commitment.
6. Cookies & Tracking Technologies
77pak uses cookies and similar technologies to operate and improve the platform. Cookies are small text files stored on your device when you access the 77pak website. We use the following categories of cookies:
- Strictly Necessary Cookies: Required for the platform to function, including session management, login state, and security tokens. These cannot be disabled.
- Performance Cookies: Used to collect anonymised data on how players navigate the platform, which pages are visited most, and where technical errors occur. This data is used to improve platform performance.
- Functional Cookies: Used to remember your preferences such as language settings and display options, improving your experience on 77pak.
You may control non-essential cookies through your browser settings. Note that disabling certain cookies may affect the functionality of your 77pak account. 77pak does not use cookies to serve third-party advertising.
7. Data Security
77pak implements comprehensive technical and organisational measures to protect your personal data from unauthorised access, accidental loss, destruction, or disclosure. Security measures in place include:
- 256-bit SSL/TLS encryption on all data transmitted between your device and 77pak servers.
- Encrypted storage of sensitive personal data at rest.
- Access controls limiting employee access to personal data to those with a legitimate need.
- Regular security assessments and penetration testing of platform infrastructure.
- Two-factor authentication available for all 77pak accounts.
- Secure password hashing — plain-text passwords are never stored.
Despite these measures, no internet-based platform can guarantee absolute security. 77pak strongly encourages you to use a strong, unique password for your account and to enable 2FA to maximise your account protection.
8. Data Retention
77pak retains your personal data for as long as your account remains active and for a reasonable period thereafter, or as required by applicable legal, regulatory, and licensing obligations. Specific retention periods include:
- Account Data: Retained for the lifetime of your active account and for a minimum of five years following account closure, as required by applicable anti-money laundering regulations.
- Transaction Records: All PKR deposit, withdrawal, and betting transaction records are retained for a minimum of five years following the date of the transaction.
- KYC Documentation: Identity verification documents are retained for the period required by applicable regulatory obligations, typically five years from account closure.
- Support Communications: Customer support records are retained for three years following the resolution of the relevant query or complaint.
When the applicable retention period expires, 77pak will securely delete or anonymise your personal data so that it can no longer be associated with you.
9. Your Rights
Subject to applicable law, you have the following rights in respect of your personal data held by 77pak:
- Right of Access: You may request a copy of the personal data 77pak holds about you.
- Right of Rectification: You may request correction of inaccurate or incomplete personal data.
- Right to Erasure: You may request deletion of your personal data in certain circumstances, subject to our legal retention obligations.
- Right to Restrict Processing: You may request that we limit the processing of your data in certain circumstances.
- Right to Data Portability: Where processing is based on consent or contract, you may request your data in a structured, commonly used format.
- Right to Object: You may object to processing based on legitimate interests, including direct marketing.
- Right to Withdraw Consent: Where processing is based on consent, you may withdraw consent at any time without affecting the lawfulness of prior processing.
To exercise any of these rights, contact our support team using the details in Section 13. 77pak will respond to verified requests within 30 days. We may need to verify your identity before processing a request to protect against fraudulent access to account data.
10. Children's Privacy
77pak is strictly an adult platform. We do not knowingly collect or process personal data from any person under the age of 18. Account registration requires confirmation of age and is subject to identity verification. If 77pak becomes aware that personal data has been collected from a person under 18, that account will be immediately closed, all data deleted, and any associated funds forfeited in accordance with the platform's Terms and Conditions.
If you believe a person under 18 has registered a 77pak account, please contact us immediately using the support details below so that we can investigate and take appropriate action.
11. International Data Transfers
77pak's platform infrastructure may involve the transfer of your personal data to servers and service providers located outside of Pakistan. Where such transfers occur, 77pak ensures that appropriate safeguards are in place to protect your data in accordance with applicable data protection standards. This may include standard contractual clauses or equivalent protections recognised by the relevant regulatory framework.
12. Changes to This Privacy Policy
77pak reserves the right to update this Privacy Policy at any time. Material changes will be communicated to registered players through a prominent notice on the platform or via the contact details registered on your account. The "Last Updated" date at the top of this page reflects the most recent revision. Your continued use of 77pak following publication of an updated Privacy Policy constitutes your acknowledgement of the revised policy.
13. Contact Us
If you have any questions about this Privacy Policy, wish to exercise your data rights, or have a concern about how 77pak handles your personal information, please contact our support team. We are available 24/7 and aim to respond to all privacy-related enquiries within five business days.
Email (plain text — not a clickable link): [email protected]